Meytier was thrilled to speak with Pamela Cyr, SVP Business and Corporate Development at Tufin about her incredible career in security and technology, her insights on the future of security, and opportunities in the field. We were deeply inspired by her passion for her work and her perserverence in a difficult field.
Tell us a little bit about your journey and how you came to be where you are now.
I was classically trained as an engineer. My path quickly brought me into product management and corporate development strategy. I began to work on teams that evaluated the white space in our portfolios and built strategies around Mergers & Acquisitions. I had a lot of time with the CEO of the company at that point and was able to sit in on diligence meetings, where I learned a lot around the corporate development and M&A business processes. Due to an acquisition I was part of the strategy team to buy, I essentially bought my way out of a job. We bought several very mature companies with full product management teams, so a mentor suggested I try business development. After moving to the business development group and learning the process, I ultimately ended up running the group. I learned so much in those years. I made many mistakes in the early days, but mistakes are a great way to learn. That ultimately set me up for my next adventures joining very small companies and startups as part of the leadership team. I’ve had very successful exits from every single one and am on my fourth startup now, Tufin went public in April of 2019.
What kind of work are you doing now? What are the main emerging areas you’re seeing?
I’m leading a team of professionals who focus on business and corporate development. We’re a small team, but we work with some of the biggest market makers on earth, very large technology alliances and big business consultants. What we try to do is help our organization, Tufin, benefit from the privileged insight that we gain everyday by building these relationships. We take time to understand what's particularly important to those organizations, we look for overlap with Tufin, and we do our best to bring that back to Tufin and educate our own organization on how to best capitalize on it through all facets of the organization. From an emerging perspective, I really think that, specifically in security, where I’ve spent my entire career, the industry, that is the organizations and businesses we sell to, keep making similar mistakes and we keep having to fix the same mistakes. With each innovation, there's still the same issue of truly protecting what’s important. Identifying where there's risk, protecting the riskiest assets, whether it be financial information, corporate IP or critical infrastructure. We simply haven’t solved all these problems yet. And I don't believe we’ll ever fully solve these problems, as there are very smart people every day trying to break the security infrastructure. But we have to be more aware and quicker to respond so that we’re more capable of protecting incredibly important assets.
With most companies being forced to work remotely this year, the conversation around cybersecurity has definitely deepened. How has COVID-19 shaped your field, and do you think this change will be enduring?
There is no question that many of the changes that were implemented as we globally battled COVID-19 are with us today, and it’s fascinating to watch how it all continues to play out. In May of last year a colleague noted that organizations went through five years of digital transformation in five weeks. I feel that’s very true, and we’ve all learned quite a bit about how we can change the work environment to make it function remotely. My personal opinion is that hybrid working is here to stay. There were just so many benefits of being able to work remotely for those who had not been able to in the past that simply can’t be given up now. Every organization wants to hire the best people, and the best people will now realize that they can be exceptionally productive without being in an office every day. Infrastructure companies like ours will continue to support that, continue to make it easier, safer, and better. Also, as someone in a customer-facing role, I don't think business travel will rebound to the same level as before. We’ve learned that we don’t need to be physically present to build great relationships and organizations.